amphoræ

  Just a little story on personal appropriation of mass-produced commodities. The stores around here carry a vast diversity of nearly identical products for everyday use in mass-consumption style, like e.g. shower gel and sun milk. Sometimes the contents are perfectly identical and only the containers, the inscriptions upon the containers, and the price-tags differ. And then there are identical containers used for a range of different products. In this case the text is not imprinted directly on the container, but on stickers. The design of the stickers usually annoy me. It’s only the high-class products which sometimes feature designs … Continue reading

Share