Definitely I won’t repeat all the hype—if you are out for that, watch Steve Job’s Macworld keynote and the animations at the ↑iPhone homepage. What indeed strikes me is the usual Apple understatement, clear-cut physical design, and of course the multi-touch interface which promises to be intuitive to the max. And more than that—judging from the animations, the interface lets all our visions and dreams derived from countless science fiction and cyberpunk phantasies come true. If it really will work like illustrated above, enabling us for instance to push a row of album covers, neatly set up vertically on a black reflecting tabletop, along, and in and out of the screen in order to choose from the playlist … And then I wonder what will be done with this piece of hardware, as once the iPhone hits the shelves the race will be up until it’s ↵appropriately doomed.